NISSAN x PRIDE CAMPAIGN

This regional spot for Nissan highlights LGBTQIA+ individuals who are using their voices to inspire change. Co-directed with Evan Sterrett, the campaign was built around authentic, interview-driven storytelling with a doc-style approach that prioritized honesty and emotional connection.

We shot three unique stories—each featuring a different Nissan vehicle—in a single production day. Balancing tight logistics with creative flexibility was key, as we moved quickly between locations while ensuring each story remained personal and visually distinct. My role as a director focused on guiding performances, shaping narrative flow, and maintaining a grounded, human tone within a branded framework.